Activities
Divisions
Programs
Activities
Divisions
Programs
Google AI for iPhone? Apple might collaborate with Alphabet, use Gemini AI for its devices
Google's Gemini could soon fuel Apple's future iPhones, particularly in terms of AI capabilities. Conversations are ongoing between Apple and Google about how the tech powerhouse based in Cupertino could incorporate Google’s AI services, which are backed by Alphabet, into its devices.
Apple Inc. is allegedly investigating the possibility of incorporating Google's Gemini artificial intelligence system into the iPhone, as per a report from Bloomberg. If this is indeed accurate, it could remarkably transform the AI sector.
Active conversations are currently taking place around negotiations between two major technology companies, Apple and Google, in order for Apple to secure a license for Gemini, Google’s assortment of AI generative models. Insiders, who asked to remain nameless due to the sensitive nature of the talks, also revealed that Apple has been in dialogue with OpenAI to look into the potential of utilizing its model.
If Apple and Google come to a conclusion on an arrangement, it would enhance their current search collaboration. Google has been compensating Apple with sizeable amounts for years to include its search engine as the standard choice on Safari web browsers on all Apple gadgets. Nevertheless, the details about the conditions, identity, and execution of this possible AI agreement are still not decided.
This collaboration might provide Gemini with exposure to a large number of users, considering Apple's wide influence with more than 2 billion active devices. However, it could also suggest that Apple's progress in AI technology isn't as impressive as initially expected, which could attract more attention from competition watchdogs.
Apple is working on introducing new artificial intelligence features in its upcoming iOS 18 update. The main emphasis, however, is on features that work directly on the device instead of relying on cloud-based operations. Therefore, Apple is in search of a partner to manage the more complex processing tasks related to generative AI, including creating images and writing essays from basic prompts.
Spokespersons from Apple and Google chose not to remark on the issue, and OpenAI did not reply to any comment requests. Even though Apple has been trialing its own extensive language model, known as Ajax, from the start of the previous year, insiders indicate that their technology is still trailing behind rivals such as Google, which makes the idea of a collaboration seem more appealing.
A possible deal with Apple could represent the most important alliance for Gemini in Google's history, providing a considerable enhancement to its AI projects. Nevertheless, this cooperation between the two technology powerhouses is expected to draw regulatory attention, particularly with current antitrust investigations into their existing search collaboration.
Conversations are ongoing between Apple and Google, but a definitive statement isn't expected until Apple's yearly Worldwide Developers Conference in June. It's still not clear if these talks will lead to a concrete agreement, or if Apple will turn to other AI sources such as OpenAI or Anthropic. Despite this, Apple's CEO, Tim Cook, has guaranteed substantial progress in AI this year, implying that revolutionary changes are in store for Apple's platforms.
(Incorporating information from various sources)
Look for us on YouTube
Best Programs
Connected Narratives
can be found on YouTube
All rights reserved by Firstpost, copyright 2024.
+ There are no comments
Add yours