Reddit’s Journey to Public Markets: Aiming for $6.4 Billion Valuation through IPO

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The social media platform, Reddit, is targeting a staggering valuation of $6.4 billion and hopes to gather a minimum of $500 million. As part of their initial public offering (IPO), Reddit intends to make available 15.3 million shares priced between $31 and $34 each. Notable financial firms like Morgan Stanley, Goldman Sachs, JPMorgan, and Bank of America will supervise the procedure. Reddit is also providing its long-standing users with the initial opportunity to invest.

Reddit is preparing for a substantial initial public offering (IPO) with the goal of generating more than $500 million. This could potentially place the social media behemoth's value at a remarkable $6.4 billion. This decision could have widespread repercussions for other private startups contemplating becoming public companies in 2024.

The business is gearing up to kick off its promotional tour on Monday, aiming to attract investors to take part in a listing on the New York Stock Exchange. This is a strategic move intended to rejuvenate the IPO market after a slow spell of two years.

Reddit intends to make available 15.3 million shares with each priced between $31 to $34. Renowned financial organizations such as Morgan Stanley, Goldman Sachs, JPMorgan, and Bank of America will be supervising the procedure.

The estimated worth of Reddit, when fully diluted, is projected to be between $5.8 billion and $6.4 billion. This marks a significant drop from its previous valuation of $10 billion during its 2021 private funding phase. Should the listing go ahead as intended, Reddit may potentially garner up to $519 million.

Moreover, current shareholders plan to offload an extra 6.7 million shares, and nearly 2 million shares have been set aside for acquisition by users and moderators who became part of the platform prior to January 1.

The choice to become a public company is happening in the midst of a slow US IPO market, where even new listings struggle to draw in investors. Reddit's IPO is expected to act as a barometer, measuring the interest levels of both institutional and individual investors in a market known for its intense price sensitivity.

Even with the hefty income from advertisements that greatly added to its $800 million earnings last year, Reddit hasn't managed to make a yearly profit yet. It posted a deficit of $91 million in 2023.

Furthermore, worries exist that the initial public offering could draw in speculative trading activities, similar to the retail trading chaos that involved stocks such as AMC and GameStop.

Established in 2005 and bought by Condé Nast in 2006, Reddit became an autonomous division under Advance Publications in 2011. As it approaches its Initial Public Offering, Reddit is prepared to leave a substantial impact on the public trading sector.

(Incorporating information from various sources)

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